How Public Letters Became Companies’ Favorite Form of Activism
Chief executives have signed countless statements in support of social causes over the last few years. Do they make a difference?
By Corinne Purtill
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Over the past few years, chief executives have taken a stance on a variety of issues that previous generations of business leaders might have avoided altogether. Some have pledged money or reassessed their firm’s political giving. Mostly, though, they have written and signed countless public letters.
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